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Case Study
Jordan Winery Advertorial
The Challenge
Jordan Wineries objective was to raise consumers’ awareness of their move towards a less buttery and over-oaked Chardonnay to a crisp, more fruit-focused style. The feature also had to showcase the five ways Jordan Wines achieves that style.
The Solution
Wine Enthusiast created a one-page print advertorial that ran in the September 2016 issue. Wine Enthusiast wrote the copy and designed a layout that featured images of Jordan Winery and the featured Chardonnay wine.
