Print

Advertising Rates

Net Rates
2020 Wine / Beer / Spirits Display

 
1X
3X
6X
9X
13X
Full Page
$27,567
$27,009
$26,451
$25,737
$25,017
2/3
$23,527
$23,190
$22,813
$22,537
$22,244
1/2
$20,884
$20,462
$20,012
$19,735
$19,458
Junior
$19,458
$19,069
$18,651
$18,302
$17,953
1/3
$12,525
$12,760
$11,826
$11,550
$11,271

ADVERTORIALS:
$35,856 net per page

PREMIUM COVER POSITIONS: 
Back Cover 25% premium
Inside Front Cover 20% premium
Inside Back Cover 15% premium

PREMIUM POSITIONS: 
(Positions carry a 10% premium)
Page One
Opposite Table of Contents
Opposite Masthead
Opposite Editor Letter
Opposite Out & About
Opposite Our Crush
Opposite Buying Guide Cover

Net Rates
2020 General Display

 
1X
3X
6X
9X
13X
Full Page
$35,268
$33,146
$32,464
$31,584
$30,701
2/3
$28,874
$28,460
$28,019
$27,658
$27,300
1/2
$25,626
$25,112
$24,558
$24,220
$23,881
Junior
$23,881
$23,401
$22,890
$22,462
$22,034
1/3
$15,371
$14,959
$14,511
$14,172
$13,831

ADVERTORIALSs: 
$44,006 net per page

PREMIUM COVER POSITIONS: 
Back Cover 25% premium
Inside Front Cover 20% premium
Inside Back Cover 15% premium

PREMIUM POSITIONS:
(Positions carry a 10% premium)
Page One
Opposite Table of Contents
Opposite Masthead
Opposite Editor Letter
Opposite Out & About
Opposite Our Crush
Opposite Buying Guide Cover

Specifications
Display Ad Printing

AD SIZES
INCHES/DECIMAL (W X H)
MILLIMETERS (W X H)
Full Page with Bleed
9.25” x 11.0625”
234.95mm x 280.99mm
Trim
9” x 10.8125” trim
228.6mm x 274.64mm
Safety
8.5” x 10.3125” safety
215.9mm x 261.94mm
Spread with Bleed
18.25” x 11.0625”
463.55mm x 280.99mm
Trim
18” x 10.8125”
457.2mm x 274.64mm
Safety
8.5” x 10.3125 (each side)
215.9mm x 261.94mm
2/3 Vertical
5.25” x 9.75”
133.35mm x 247.65mm
1/2 Horizontal
8.25” x 5”
209.55mm x 127mm
1/3 Vertical
2.5” x 9.75”
63.5mm x 247.65mm
1/3 Horizontal
5.25” x 4.75”
133.35mm x 120.65mm
Jr. Page
5.25” x 7”
133.35mm x 177.8mm133.35mm x 177.8mm


DOWNLOAD PRINT SPECIFICATIONS

BINDING:
Perfect Bound, jog to foot—0.125″ trim at foot

FILE FORMAT:
High resolution PDF and PDF/X1a files are accepted. PDF files need to be created using Adobe Acrobat Distiller with high resolution images and fonts embedded. All graphics minimum 300 dpi and CMYK format. Total ink density should not exceed 320%.

PRODUCTION GUIDELINES:
For all bleed ads build files to trim size and add .125″ bleed on all 4 sides. Ensure that crop marks are offset .125″ from bleed.

For ads with a border we recommend the border size to be .25″ minimum to avoid any variance when printing.

Allow .25″ safety area within trim on all 4 sides (no live matter).

Spread ads must be supplied as 2 separate files and marked for Left and Right.

PROOFS:
Wine Enthusiast utilizes Virtual Proofing technology. Hard copy guidance is no longer required. If you opt to send a proof for internal color approval, please send a Web Coated SWOP 2006 certified proof.

Wine Enthusiast Advertising